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A woman crossing a vast railway station at dawn, in a single shaft of light

AI-NATIVE FILM STUDIO

Films, commercials and brand stories — generated, rendered and shot in one pipeline, by one studio.

Watch our latest film 00:59
ARCHITECTURAL FILMS CREATIVE WALKTHROUGHS LAUNCH FILMS BRAND FILMS PRODUCT FILMS HYBRID LIVE-ACTION ARCHITECTURAL FILMS CREATIVE WALKTHROUGHS
01 — SELECTED WORK

Selected work

“Meow” is our entry to Runway’s Big Ad Contest. The rest are concept films — made to build the pipeline and test it. Every frame on this page came out of it.

Meow — a spec film for Runway’s Big Ad Contest
PLAY

Meow

Spec film · Runway Big Ad Contest
PRODUCT / 00:59 / 2026 / 16:9
Monsoon House exterior in heavy rain

Monsoon House

Concept film · Hai Matrix
ARCHITECTURE / 02:10 / 2026 / 4K
Afterlight luxury amber perfume bottle

Afterlight

Concept film · Hai Matrix
HYBRID / 01:00 / 2026 / 4K
Kiln terracotta product macro

Kiln

Concept film · Hai Matrix
PRODUCT / 00:30 / 2026 / 4K
The Glass Pavilion in misty pine forest

The Glass Pavilion

Concept film · Hai Matrix
ARCHITECTURE / 01:20 / 2025 / 4K
02 — WHAT WE MAKE

Three kinds of film.

01

Architectural films

Launch films and creative walkthroughs for developers, architects and visualisation studios. From your model, your renders, or an empty plot.

LAUNCH FILM / WALKTHROUGH / 9:16 CUTDOWNS / STILLS
Sunlit architectural living room at golden hour
02

Brand & product films

Launch films, commercials and product films, in worlds that would take a week of set-building to shoot.

15 / 30 / 60 S FILMS / CUTDOWNS / KEY VISUALS
Matte black electric scooter on wet asphalt at night
03

Hybrid live-action

We shoot what has to be real — a face, a hand, a street — and generate the world around it.

SHOOT / PLATES / AI + CG EXTENSION
Cinema camera on a slider at dusk construction site
03 — HOW A FILM GETS MADE

One pipeline.

Every film runs through the same five stages. Case studies show exactly what was generated, rendered and shot at each one.

01

Brief & story

A treatment and a script, agreed before anything renders.

WEEK 1
02

Boards & previs

Every shot planned: lens, move, light, time of day.

AI CG
03

Generate · render · shoot

Plates on camera where it must be real; the rest generated.

AI CG CAMERA
04

Finish

Edit, grade, sound design, score, voice.

AI
05

Deliver

4K master, 9:16 and 1:1 cutdowns, stills.

WEEK 3–5

04 — HOW WE WORK

A new studio.
The director takes your call.

01 You talk to the person cutting the film

No account manager, no brief passed down a chain. Whoever answers is the one making it, and they answer the same day.

02 A cut you can show in two weeks

Boards in days, a first cut inside a fortnight. That speed is the whole point of an AI-native pipeline — it is not a promise, it is how the pipeline works.

03 The making is shown

Every project ships with what was generated, what was rendered and what was shot on camera. You will never wonder what you paid for.

Hai Matrix opened in 2026. Every frame on this site came out of the same pipeline we would use on your project — none of it is stock, and none of it is borrowed.

05 — THE WEEKLY FRAME

AI filmmaking, every Friday.

One email a week: the tools, models and workflows worth your time — tested on real productions at Hai Matrix, failures included. Free.

  • Tools, actually tested
  • Releases that matter
  • One workflow, step by step

FREE · EVERY FRIDAY · UNSUBSCRIBE IN ONE CLICK · WHAT'S IN IT →

START A PROJECT

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in mind?

Send a brief, a model, or a sketch on a napkin. We reply within two working days.